TRUCE Action Guides
Browse our action guides or download them in color or black & white PDF format. Feel free to copy and distribute our materials to help spread the word in your community.
Facing the Screen Dilemma: Young Children, Technology and Early Education. *NEW*
A 20-page guide written to help early childhood educators make informed decisions about whether, why, how and when to use screen technologies with young children. It is a joint project of TRUCE, the Campaign for a Commercial Free Childhood and the Alliance for Childhood.
Color PDF Booklet
Turn Off the Screens & Turn on the Play *NEW*
The latest research warns that screens draw children away from play and lead to LOST ground on brain development. So how do you help your young child succeed in school?
Color PDF B&W PDF Color (Spanish) Research References
TRUCE Guide Overview
TRUCE offers free Action Guides to help concerned parents and teachers learn more about the impact of commercial culture, media and media-linked toys on children's play, learning, and behavior.
English (PDF)
2011-2012 Toy Buying Guide
This annual review helps parents choose toys that promote healthy play and avoid toys that undermine it. In this age of technology, media and marketing to children, it is especially important to make informed toy choices.
English (PDF) Spanish (DOCX) Press Release (DOC)
Toys, Play & Young Children Action Guide
Play is essential to children's healthy development and learning. Children use play to actively construct knowledge, meet social/emotional needs, and acquire life skills. The content of their play comes from their own experiences.
Color PDF B&W PDF Color PDF (Spanish) Archive
Infant & Toddler Play, Toys & Media Action Guide
You want to provide your little one with experiences that will enhance healthy play and development. This guide will help you understand why quality play is vital for your child’s growth and what you can do to support it. (Second Edition)
Color PDF B&W Color (Spanish) B&W (Spanish) Archive
Media & Young Children Action Guide
TV, DVDs, computers, video games and other electronic media are a powerful force in children's lives. Shows, advertisements and the toys and other products linked to the media influence most aspects of children's development, learning and behavior.
Color PDF B&W PDF Archive